rústicos cafe bar (mx)
Family-owned and inviting, Rusticos Café Bar blends exceptional coffee with an industrial design edge, offering the perfect spot to relax and connect.
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problem
Without a consistent brand image or color palette, Rusticos Café Bar struggled to convey its unique charm and warmth. This lack of visual identity made it harder to stand out in a competitive coffee shop market and fully resonate with its loyal and potential customers.
solution
We created a cohesive and recognizable brand identity for Rusticos Café Bar, incorporating its cozy atmosphere, exceptional coffee, and modern interior design into every element of the branding. From a carefully curated color palette to sleek typography and visuals, the new branding reflects the café’s inviting essence while ensuring it leaves a lasting impression on every visitor.
Nestled in the heart of Reynosa, Rusticos Café Bar is more than just a coffee shop—it’s a family-owned haven built on love, passion, and hard work. Combining state-of-the-art interior design with a warm and welcoming atmosphere, Rusticos has become the go-to spot for coffee lovers seeking comfort and connection.

Whether you’re enjoying a handcrafted latte or catching up with friends, Rusticos offers an experience as rich and satisfying as their exceptional brews. With its fresh new branding, Rusticos Café Bar is now a visual and sensory delight, standing as a testament to the hard work and vision of its family and employees.
year
2024
timeframe
16 days
tools
Photoshop, Illustrator, Meta Ads
category
Branding and Identity
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